About Fair TradeFair trade is an international movement that envisions a sustainable global economy based on equality and justice. The movement unites diverse organizations with the common goal of helping the millions of small producers around the world, women and men, earn a living fairly and live in dignity. The fair-trade movement advocates a new type of commerce based on dialogue, respect, transparency, and long-term commitment. It focuses on improving the living conditions of farmers in developing countries and concern for their future.
The movement, active in 58 countries, arose in response to the failure of conventional commercial practices that do not allow millions of people to make a living despite their hard work, and in protest of the fact that so many people in the world survive on less than $2 a day, which does not allow for minimal hygiene, medical care, or basic education.
The Achoti Fair Trade Shop was an outgrowth of the Fair Trade Project, which sought to instill fair trade values and practices in Israel, promote an economy free of exploitation and enslavement, and ensure consideration for environmental resources.
The Fair Trade Project founded by Achoti sought to turn the neoliberal economic pyramid on its head – to place the producers on top, promote their economic and social visibility, distribute their products, help them earn a living, and provide a place to buy products where fair and non-exploitive working conditions prevail.